Stop having to do your lead research manually. Rally sources real businesses from the live web, qualifies each one against your exact criteria, and returns a structured outreach list — not a credit-burning database dump.
Apollo and ZoomInfo answer "which companies exist?" Clay enriches lists you already have. LLMs do one-off searches. Rally answers the harder, earlier question — "which businesses actually match my criteria?" — and runs until the job is done.
Every Rally run produces a structured sourcing trail — the searches it ran, the pages it inspected, what qualified, what didn't, and why. Sourcing memory persists between runs so coverage compounds instead of resetting.
Rally is structured the way a good sourcing analyst works — clarify the brief, plan the search, execute, qualify, extract, and track coverage until the goal is met.
Rally reads your brief and asks targeted follow-ups: geographic scope, qualification thresholds, exclusion filters, contact requirements, output format, target quantity.
Before browsing, the agent assembles a structured strategy: which directories, map sources, niche listings, social platforms, and fallback paths to follow — and what qualification signals to watch for.
Rally searches Google, Maps, business directories, social platforms, booking platforms, and public databases — and dynamically expands into adjacent paths as new sources surface.
Each candidate gets inspected: page features, technology signals, social activity, review thresholds, software fingerprints. Rally's filtering is reasoning-based, not keyword-based.
Public emails, contact forms, phone numbers, Instagram, LinkedIn, WhatsApp — extracted, deduplicated, and verified where possible. Structured output you can pipe straight into outreach.
Goal-based execution. Rally keeps running — retrying failed sources, expanding breadth, exploring alternative paths — until the target count is reached or the search space is exhausted.
Most tools stop once they've found something that contains a keyword. Rally keeps going — actually checking whether the business meets your criteria, the way a researcher would, page by page.
Plain English in. Structured, qualified outreach lists out. The kind of brief that would take a sourcing intern two days runs in the background while you do something else.
Solo founders running their own outbound. Agencies running campaigns for ten clients at once. Recruiters in fragmented industries. Anyone who's ever stared at a Google Maps tab at 11pm trying to find one more lead.
Pick a subscription if you source every week. Pay per search if you don't. Either way, Rally is designed to come in at a fraction of the traditional Apollo + Clay + intern stack — no per-seat lock-in, no minimum commitment.
No monthly minimum. Credits never expire. The same agent, the same qualification, the same sourcing trail — you just pay for the leads you actually get back.
Buy credits at launch →The questions we hear most from operators evaluating Rally against their existing sourcing stack.
A small batch of operators joins each week. Tell us what you're sourcing — we'll reach out when your slot opens.